We aim to invest in key strategic and high growth sectors by:

– Building our subsidiaries to become leaders within their respective sectors by staying focused, adopting the latest innovations, and building strong international and local partnerships in order to provide the highest level of quality products and service offerings.

– Investing strategically in existing and start-up entities in order to build a well-diversified range of investment portfolios.

Both approaches have been studied through extensive knowledge of the Saudi economy, unmatched understanding of the strategic trends shaping our world, and insight gained from our active interaction over the years with a wide network of industry professionals.